“Si può viaggiare per il mondo e non vedere nulla.
Per raggiungere la comprensione è necessario non vedere molte cose, ma guardare attentamente ciò che vedi”.
This website presents the TalkWithMorandi application, a project thought for Museo Morandi in Bologna.
Since the application was intended to be specifically tailored to this museum, a thorough investigation about the Museo Morandi’s
history, location, collections, assets, weaknesses, and ambitions preceded the actual design process.
Our idea is basically about creating an interactive guide that accompanies the visitors through Museo Morandi’s rooms.
Respecting the current exhibition project, we decided to propose both the installation of one digital totem for each thematic
area according to which the collection is exposed, and a mobile application that can be downloaded with a QR code at the entrance
of the museum.
The interactive guide we decided to develop is an unusual one, it is an animated version of a cartooned Giorgio Morandi
that gets into a conversation with the user about the great master’s art and its hidden secrets.
This prototype we designed has a double function:
on the one hand, as already pointed out, it serves as a guide;
on the other hand, the TalkWithMorandi application represents a collector of information — an all-inclusive container of accessible data to get to know the museum and explore it — but also an engine full of stimulus for personal reflection.
